I have put off doing this, but I now think it's a must these days. I am hopeful that this article will help me in my attempt to come up with a useful FB Page. I suspect the problem will be that every small (and large) business is doing the same and it will be a quagmire out there in FB-world.

I found this on pcworld.com. I hope it may prove useful to some of you.

How to Make a Facebook Page for Your Small Business