This comes from Maximumpc.
"Google+ is officially on the market, and it’s being released in small doses in the form of invites. Much like how Gmail was initially spread in beta, the invite only model creates a sense of exclusivity and belonging. Facebook also used this method to market their network to college students, and eventually became part of the global definition of social media. Whether Google+ mirrors this success is anyone’s guess, but until that time it is time to get to know the features."
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